
Location: analysis & development
Well-founded decisions for sustainable growth in Jena
The Jena Economic Development Agency supports companies, investors, project developers and institutions with precise analyses and strategic advice on all aspects of Jena as a business location. Our aim is to optimise the framework conditions for your business decisions and the sustainable development of our city.
Our services include
- Location profile:
Current figures, data and facts on economic structure, industry diversity, labour market and innovation potential – compact and clearly presented for your decision-making processes. - Jena Office Market Report:
Market analyses, trends and available space: The report provides an in-depth overview of developments on the office and commercial property market in Jena. - Skilled labour study Jena 2030:
Analyses of the skilled labour situation at the location, including qualification structure, industry requirements and recommendations for action – a valuable basis for personnel planning and location selection. - Concepts for location development:
Together with the city administration, business and other partners, we develop urban planning and business-related development concepts, including the retail development concept and the commercial space development concept. The aim is to identify potential sites at an early stage, analyse requirements and create framework conditions for successful business. - Communication concepts:
Together with partners from business and administration, we develop communication strategies that further sharpen the profile of Jena as a city of light and sustainably position the location as a centre for business, science and living – regionally, nationally and internationally. - Networking and representation of interests: JenaWirtschaft is involved in regional and supra-regional committees, introduces business-relevant topics into political decision-making processes and gives the entrepreneurial perspective a strong voice – as a lobby for the local economy.
Your local partner
On request, JenaWirtschaft offers customised location information, individually prepared analyses and a reliable basis for decision-making. Feel free to contact us – we will provide you with the data and insights you need for your next step.
Contact us

Head of Business Service
Markus Henkenmeier
Phone: +49 (3641) 8730031
E-Mail: markus.henkenmeier@jena.de

Leitung Fachkräfteservice | Welcome Center Jena
Cornelia Meyerrose
Phone: +49 (3641) 8730044
E-Mail: cornelia.meyerrose@jena.de

Leitung Standortmarketing,
Presseservice
Marina Flämig
Phone: +49 (3641) 8730033
E-Mail: marina.flaemig@jena.de




